Course Overview
This course serves as an introduction to the fundamentals of producing high-quality, mobile-friendly content for social media platforms and utilizing that content to achieve the greatest outcomes. To raise their brand awareness and build a following on social media, students will leave with a better understanding of various multimedia materials and how to develop a solid social media strategy.
Who is it For
- Social media enthusiasts
- Individuals seeking to improve their ability to manage their social media platforms
- Individuals seeking to create compelling content on the go for their social media platforms using creative apps
- Marketing professional who is looking for social media knowledge
Software Used
Canva: (for social media content), Clipchamp (for video editing), FB Creator Studio (for publishing & scheduling), Asana (organize, track, and manage work)
Resources Web: FreePik (Stock Pictures), Artlist (For sound Effects & Music), Flaticon (Icons), Coolors (Color Combination)
Social media accounts: Facebook, Instagram, Tiktok, Snapchat, Pinterest and Twitter
Curriculum
- 2 Sections
- 12 Lessons
- 24 Hours
- Module 1: Canva Advanced Design Techniques & Branding6
- 1.0Session 1: Introduction to Canva and Social Media Design Basics
- 1.1Session 2: Designing Effective Social Media Posts
- 1.2Session 3: Advanced Techniques in Canva
- 1.3Session 4: Animations and Interactive Content
- 1.4Session 5: Designing Marketing Collateral for Social Media
- 1.5Session 6: Canva Collaboration and Final Project
- Module 2: Clipchamp6
- 2.0Session 7: Introduction to Clipchamp and Video Editing Basics
- 2.1Session 8: Enhancing Videos with Transitions and Text
- 2.2Session 9: Working with Audio and Voiceovers
- 2.3Session 10: Advanced Video Editing Techniques
- 2.4Session 11: Social Media-Specific Video Content
- 2.5Session 12: Final Project and Exporting Videos
